ABOUT US

Any meanings with your logo ?

NLESS^C stands for endless creativity.  C stands for creativity.   NLESS sounds like endless.   Come together is endless creativity.

Why is there a "^" symbol in your logo ?

“v” sounds We.  As we care about YOU (not we), thus using inverted v to symbolize YOU (the reverse side of we)

In addition, This “^” is in front of “C” because we concern about your needs BEFORE we create.  Thus v are creating for YOU, not what we want or like. Design towards your likes and want.

Furthermore, the symbol “^” refers to teacher’s add icon when mark their student papers.   Add Creativity and Culture of top Asian city / countries :  Hong Kong, Korea, Japan, Taiwan into our products

We aim to create merchandise that is more comfortable, beautiful and higher quality than we saw at shopping malls at affordable prices.

Why does One Brand Carry Three Categories ?

NLESS^C has THERE main categories:  Mobile Electronics, Fashion & Accessories and Homewares because our Mission is to BEAUTIFY your smartphone, yourself, and your home 24 x 7 anytime anywhere. That is why nless^c covers three categories. This is our charm to “cocktail” new favours to match the new generation’s taste.

Mission

Our Mission is to BEAUTIFY your smartphone, yourself, and your home 24 x 7 anytime anywhere.  That is why we focus on these three categories. 

Vision

Our Vision is to have NLESS^C to become one of the leading Asian brands in these categories.